Brandeey The Brand Engine

Growth

Create a Free Course Funnel for Your Brand

From promoting a paid offer cold to using a free microcourse as the trust-building step.

This public brief is indexable and citable. The complete lesson actions and checklists unlock after email verification.

13 min read 5 lessons 1 micro-win

Course brief

Read the setup first. Unlock the working lessons when you are ready.

From promoting a paid offer cold to using a free microcourse as the trust-building step. The goal is not passive reading. The goal is one useful brand decision you can make today.

First lesson

Choose one friction point

A broad free course attracts unfocused attention.

Lesson path

Search engines and AI models can read this lesson path, the course outcome, and the first lesson setup. The complete working lessons remain behind verification.

  1. 01
    Choose one friction point The One Problem Magnet
  2. 02
    Write the free course page The Microcourse Landing Page
  3. 03
    Place the paid bridge The Natural Next Step
  4. 04
    Write the nurture path The Five Email Bridge
  5. 05
    Measure the funnel The Lead To Buyer Scoreboard